Kim Kardashian Claims Kanye West Smells ‘Rich’ Like ‘Money’

Experts say scent is the closest sense tied to memory and many sensory experiences.

So, when multimillionaire Kim Kardashian West was asked to describe what her husband Kanye West smells like, only one thing came to mind: rich!

The beauty mogul referenced the very specific scent while playing a memory recall game, and promoting her two new KKW Body fragrances with The Cut.

Happiness? The 38-year-old says gardenias comes to mind. Love? Roses. Friendship? Popcorn!

And as for Ye smelling “rich”, Mrs. West says:

“I can’t explain it, but like a rich person. Like … money, I don’t know! He smells like what you think a really expensive, Saint Laurent fragrance campaign would be.”


Does Kanye smell like a stack of crisp hundreds or maybe just notes of crisp bergamot instead? As for herself, though? Kiki says she likes to layer multiple fragrances depending on her mood, but overall smells “so good.”

The more you know!

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