Prince Harry and Duchess Meghan Are Entering the Finance Game

The Duke and Duchess of Sussex’s post-royal résumé just keeps on growing.

According to The New York Times, Prince Harry and Meghan Markle are joining Ethic, a five-year-old sustainable investment firm, as “impact partners” and investors. Put broadly, Ethic helps clients put their money towards companies that behave in socially responsible ways. Harry and Meghan are aiming to “shine a light on how we can all impact the causes that affect our communities, bring transparency into how the corporate world sets the tone and shapes outcomes for everyday families,” read an official press release from the company. “With their partnership, our shared vision for a world in which all investing is sustainable investing can reach many millions around the globe.”

The couple revealed in a new interview with the Times that they were introduced to the company through friends. The two also detailed their decision to join Ethic, explaining how they want to demystify the process behind sustainable investing.

“My husband has been saying for years, ‘Gosh, don’t you wish there was a place where if your values were aligned like this, you could put your money to that same sort of thing?,'” Meghan told the New York Times. “From the world I come from, you don’t talk about investing, right? You don’t have the luxury to invest. That sounds so fancy.”

The Sussexes are hoping that their new involvement with Ethic will encourage a younger generation to be “more deliberate in their choices and conscious of investing in sustainable companies.”

“You already have the younger generation voting with their dollars and their pounds, you know, all over the world when it comes to brands they select and choose from,” said Harry during the conversation.

The Sussexes new venture Ethic comes after the couple have announced a number of new business ventures since stepping away from the senior working royal duties last year. Alongside their venture into the finance world, the pair have also inked mega production deals with Netflix and Spotify and Harry has a personal memoir slated to release next fall.

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