Lil Nas X just premiered what might be his most devilish (and popular!) offering yet.
The rapper and singer, 21, dropped his new collaboration with art collective MSCHF on Monday: a modified batch of (unofficial) Nike Air Max 97s, dubbed "Satan Shoes," tied to the release of his new song "Montero (Call Me by Your Name)" and its controversial music video.
The black-and-red sneakers feature a pentagon charm, text reading "LUKE 10:18" and a stamp showing the shoe's number in the collection (e.g., 17/666). They even contain a drop of real human blood, which a spokesperson for MSCHF told CNN was donated by members of their team.
Only (what else?) 666 pairs of the $1,018 shoes were offered — and according to multiple outlets, including CNN, they sold out in less than a minute.
But fans who wish to snag their own Satan Shoes still have a chance, as they can enter to win the 666th pair at the sneakers' official website. The lottery drawing will take place on Thursday.
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Lil Nas X Takes a Stripper Pole to Hell in New "Montero (Call Me By Your Name)" Music Video
Nike said in a statement to multiple outlets, including CNN and USA Today, "We do not have a relationship with Lil Nas X or MSCHF."
"Nike did not design or release these shoes and we do not endorse them," they added. (MSCHF confirmed to CNN that Nike was "not involved in [the shoe's production] in any capacity.")
In an interview with Complex published Monday, Lil Nas X (real name: Montero Hill) called the collaboration "a full-circle moment," saying the Satan Shoes were "already kind of in the works" after the popularity of the "Jesus Shoes" MSCHF released in 2019.
"With my song and my video, it was the perfect matchup," said the "Old Town Road" hitmaker. "Some people are gonna be mad or whatever. People already demonize who I am. So you know what? I'll take that. I'll be that and I'm gonna make the best of it."
Lil Nas X has faced backlash over both the shoes and his music video for "Montero," which is filled with biblical references and sees the two-time Grammy winner riding a pole down to Hell, where he gives Satan a lap dance in patent leather thigh-high stilettos.
He recently responded to his critics on Twitter, and didn't mince words when it came to defending himself, writing, "Y'all saying a gay n— twerking on a cgi satan is the end of times like slavery and the holocaust didn't happen."
As for the uproar over his newest project, the musician posted a tongue-in-cheek "apology" to his YouTube channel on Sunday, which began by showing him holding up one of the sneakers and saying in a seemingly serious tone, "Okay, guys, I see everybody's been talking about this shoe, and I just want to come forward and say — "
The short video then cuts directly to some of the more controversial scenes from the "Montero" music video.
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