And there certainly is no higher praise than Alesha Dixon wearing her favourite Collection mascara to the Bafta TV Awards on Sunday night.
The Britain's Got Talent judge used Collection Lash Surge Mascara for the glitzy occasion.
Looking as glam as the other guests Alesha proved you don't need to splash the cash on luxury products for full fluttery lashes.
With its highly pigmented formula and voluminising brush, this cult favourite gave Alesha envy-inducing lengthy lashes that resembled fake extensions.
Best of all, you too can get the look for just £4.99 from your local Boots or Superdrug. For less than a fiver, it would simply be rude not to.
- COLLECTION Lash Surge Mascara, £4.99 from Boots – buy now
In need of a Summery glow without the risk of turning orange? Check out our tried-and-tested water-based fake tan review.
Talk about a pampered pooch – this dog's beauty regime costs a whopping £28,000.
With the average British woman taking 11 minutes to do their make-up in the morning, this is how you can get it down to five.
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